Among North American Land Rover enthusiasts, the company’s 1980s and 1990s marketing campaigns are legendary. Land Rover was breaking onto the scene on the continent, and they created masterful campaigns full of safari vibes and Rule, Britannia! glory. These ads still paper the garage walls of many a Land Rover owner, and the ephemera of that era is in high demand. But often overlooked is Land Rover’s 2000s ad campaigns – the product of a company with more money, more of a footing in the global market, but still embracing the globetrotting element of the 1990s ads.